We’ve just seen an important shift in social media marketing for financial advisors. For some top advisors, more leads are now coming from their social media channels than their websites alone. In this exclusive webinar on social media, guest expert Amy Mcilwain from Hootsuite Advisor Tools joins us to share her insights, examples, and best practices.
Amy is Hootsuite’s global industry principal and author of the book The Social Advisor: Social Media Secrets of the Financial Industry, which has been featured as a best-seller on Amazon. She has appeared on FOX, CBS, ABC, and NBC as a social media expert, and delivers keynote presentations to financial service organizations around the world.
In this exclusive webinar, we’ll cover:
- What is the value of social media?
- What should advisors be sharing on social?
- How are top advisors getting new business on social?
- What can you do to engage more prospects?
- How can you automate and streamline your social posts?
- What are the benefits of using Hootsuite’s advisor tools?
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Claire Akin runs Indigo Marketing Agency a marketing firm serving top independent financial advisors. Claire is a former Investment Advisor Representative who holds her MBA in Marketing from the Rady School of Management at UC San Diego as well as a BA in Economics from UC Davis. It’s her goal to help specialist advisors target their ideal prospects with content marketing.