I recently had the pleasure of being a guest on Swift Chats—a video podcast series about best practices in the financial services industry, hosted by Marie Swift of Impact Communications.
For those of you who don’t know, Marie and I both run digital marketing firms for financial advisors. And while you may think this would be breeding grounds for competition, Marie and I have taken an abundance approach instead. You can often find us collaborating with each other, swapping marketing notes, and making cross-referrals when an advisor may be a good fit.
During my time on her podcast, Marie and I dove deep into all things digital marketing for financial advisors. Specifically, we talked about:
- What’s working for advisors today
- The 3 M’s of marketing success
- How to create a hyper-relevant message that cuts through the noise and speaks to your target audience
- How to be authentic and show your pro-personal side online
- My #1 piece of advice for financial advisors when it comes to marketing
This episode is perfect for advisors who feel like they’re constantly spinning their marketing wheels or are just confused on where to start. It’s chock-full of valuable tidbits guaranteed to help you improve your marketing, so give it a listen today!
You can watch the video version of the podcast here:
You can listen to the audio version here:
You can learn more about Marie Swift and Impact Communications by visiting www.ImpactCommunications.org.
You can learn more about what we do at Indigo Marketing Agency by checking out our Total Marketing Package here—our most popular service for independent financial advisors!
Have Questions About Your Marketing? We Have Answers!
I truly believe I was put on this earth to help independent financial advisors do more of what they do best—help their clients transform their lives. If you have questions about your marketing or just feel completely stuck, please schedule a free strategy session with us today. We’d love to talk through your concerns and give you actionable tips on how you can improve your marketing today.