Today’s blog post is a video post! I’ve gotten a lot of requests from advisors wanting to understand more about their Google Analytics and what to look out for within their metrics. Analytics is critical to understanding how your marketing engine is (or isn’t) working.
How much traffic did your website get last month? Where did that traffic come to your site from? Who is it made up of? Which pages are most popular? If you can’t answer these questions, you likely aren’t getting the most out of your marketing. Watch this short video for step-by-step instructions to monitor the most important metrics for your website, google analytics.
Do you need help getting your Google Analytics set up? Schedule a phone call to discuss our full service Google Analytics Package! Want to bring your marketing up to speed? Visit my website to learn more about what I do. Stay in touch by connecting with me on LinkedIn, signing up for my weekly marketing newsletter, and registering for my courses.
Claire Akin runs Indigo Marketing Agency a marketing firm serving top independent financial advisors. Claire is a former Investment Advisor Representative who holds her MBA in Marketing from the Rady School of Management at UC San Diego as well as a BA in Economics from UC Davis. It’s her goal to help specialist advisors target their ideal prospects with content marketing.